Business Networking Strategy

With another series of the Apprentice coming to a close, on BBC2 last night Alan Sugar talked about the importance of ruthlessness in business. Referring to one contestant he said "she's not a nice person; but I don't always employ people I like". Meanwhile, another contestant was described as being fired because he was "too nice". In complete contrast to this approach, original Apprentice winner Tim Campbell talks to Monday9amTV about his outlook on business and the show. For Tim, the adage of 'if you win, I lose' doesn't sit comfortably. Is Alan Sugar right?