Business Networking Strategy

I often speak about how important it is to speak to people about their passion if you want to catch their attention and be interesting to them. The power of this approach was driven home for me yesterday in a very amusing way. For a nice change, I was a participant in a training day, rather than running one myself. This session was a 'VLO' session run by our Regional Partner for the Midland Region, Stewart Evans. The day was focused on sales skills, with one eye on how to encourage guests to join Business Referral Exchange groups.